It is the latest brand to join the Leaping Bunny family!
This week we are very pleased to announce that the entire Botanics range has been Leaping Bunny approved! Botanics has long been committed to ending animal testing and we are delighted to formalise that commitment with our globally recognised cruelty free stamp of approval.
The brand, which consists of skincare and cosmetic products sourced from sustainable ingredients, is also completely vegan and takes steps at every stage of the product journey to reduce environmental impact. Widely available to buy, it is now even easier to go cruelty free!
Sophie Usher, Global Brand Manager for Botanics, said: “Botanics believes that beauty products should be cruelty free and we are proud to be ‘Leaping Bunny’ approved. A global programme, Leaping Bunny requires cruelty free standards over and above legal requirements. All of our skincare and beauty products are now approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty free products.”
Michelle Thew, CEO of Cruelty Free International, said: “We are thrilled that Botanics is joining the Leaping Bunny family. Botanics is an iconic brand, and cruelty free shoppers everywhere will be delighted by this news. With the recent introduction of the new Humane Cosmetics Act in the Senate and House in the USA and on-going bills in countries like Brazil and Canada that aim to end cosmetics animal testing, the powerful signals sent by brands that gain Leaping Bunny approval can only help us in our bid to get these laws passed and put a global end to the use of animals in cosmetics testing.”
To see the full list of Leaping Bunny approved brands click here.