Take 5 for Cruelty Free Cosmetics

Can you give 5 minutes to help end cosmetic testing on animals?

Writing to legislators is one of the most effective means of communicating your views with elected officials. Cruelty Free International’s Take 5 for Cruelty Free Cosmetics campaign allows you to communicate with your US elected officials effectively about cosmetics testing on animals – and it will only take 5 minutes.

If you receive a response from your legislator, please let us know! usa@crueltyfreeinternational.org

Please sign our petition calling on the House of Representatives to support the Humane Cosmetics Act.

Communicate Effectively!

Communicating your views with your elected officials is important -­ in order for a legislator to translate the views of their constituents into legislative action, they need to know what those views are.

Never doubt that your message is important. For each constituent who takes 5 minutes to communicate their view with the legislator he or she assumes that there many others who feel the same way and this helps shape their position on an issue.

But communicating with legislators takes time, that’s why many people either don’t do it, or they rely on petitions and one-­‐click automatic e-­‐mails to share their views. While well-­‐coordinated petitions and instant e­‐mail drives can be effective communication tools when used properly, by far, the most effective communication is an individually sent message that includes personalized information about why the issue is important to you.

What you can do!

Cruelty Free International has created this aid to help you effectively communicate with your elected official in under 5 minutes using 5 simple steps. Seriously -­‐ it will only take 5 minutes to write to one of your US elected officials!

Here is a 5 minute alarm you can set to test it.


1st minute: Read the information on this page [if you already did, you have a head start!]

2nd minute: Look up your legislator.

3rd minute: Copy and paste the sample letter below into your e‐mail/ e­‐mail form

4th minute: Personalize your message.

Mix and match talking points from the letter, tell them what you do for a living, how long you’ve lived in their district, how many years you’ve been buying cruelty free products etc

5th minute: Review your letter and hit “Send”

Done! Congratulations!

Please repeat for your remaining legislators when you’ve got another 5 minutes to spare!

Sample Letter to Elected Officials: Copy, Paste and Modify this letter to your e-­‐mail or use as a guide for a letter sent via US mail.

Dear [insert your Representative/Senator’s name]

[Inset some information about yourself]

I care about cruelty free cosmetics and, as a constituent, I urge you to co-sponsor the Humane Cosmetics Act to ensure that cosmetics are safe and humane.

For more than 50 years animals have been used in painful tests to assess the safety of certain chemicals used in cosmetics products. However, modern alternatives are increasingly cheaper, faster, and better at predicting human reactions than the now antiquated animal tests.

The European Union, which accounts for nearly half of the global cosmetics market as of March 2013, prohibits the importation and sale of cosmetics that have been tested on animals, proving it is possible to produce safe and humane cosmetics using non-animal methods. Norway, India, Israel have also banned all animal testing for cosmetics and many other countries are also modernizing; it’s time the US does the same.

Again please help end the cruel and unnecessary testing of cosmetics on animals in the United States by becoming a co-sponsor of the Humane Cosmetics Act.

Thank you. I look forward to receiving your response.